Studio97
Studio97 is a premium hot pilates and yoga concept in Venezuela designed to deliver a boutique wellness experience through heated classes, modern design, and community-driven programming. Raíz&Co. partnered with the founders to develop the business concept, brand strategy, financial model, pricing structure, and go-to-market plan. The company is targeting $150,000+ in first-year revenue and executing a long-term multi-location expansion strategy.